Mandy Collins & Associates

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Blog Archives

Y gramer nd speling mattres to you’re brands reputasion

I often express my irritation and outrage at brands and companies who don’t proofread the content they send out into the public domain – whether it’s a street pole ad or a social media post. And the pushback I get very often, is, “It doesn’t matter. People will know what we mean.” So instead of
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Running the numbers

Writing is about words, right? Well, of course – but numbers also have the power to trip a writer up, and not just because you don’t think you’re mathematically gifted. Consider a speech I was reviewing on this week, where the speechwriter had the speaker talking about ‘several vital issues’, then saying the first one
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Editing Checklist: The Basics

Editing isn’t just about checking spelling, grammar and punctuation – even though they’re super important. There are a clutch of other things you need to check too. When you edit, you want to make sure your writing is accurate, brief and clear, and that it achieves the purpose for which you are writing. So here’s
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