Mandy Collins & Associates

We'll help you find the right words

Blog Archives

The five-sentence rule

If you want to write emails that people actually read, make them no longer than five sentences. Anything more than that, and you need some other form of communication – an old-fashioned call perhaps, or a meeting. People are so overwhelmed by email that they don’t even scroll down to read the lower paragraphs anymore.
Read more >

Don’t take that tone with me

Imagine if you stood in the kitchen with a shopping bag over your shoulder and said to your significant other, “Attached hereto for your kind information, please find the grocery shopping you requested me to action.” Ridiculous, right? And yet, that’s exactly what we do the minute we step over the threshold at work –
Read more >

3 Ways To Give Your Business Writing The Ring Of Truth

We take great care with our appearance in the business world – from the way we dress and decorate our offices, to the design of our logos and corporate branding. We don’t always take the same care with our words. And yet, the way we present ourselves and our business in written communication is a
Read more >

Change the channel

As I’ve written before, communication consists of at least two parties – a sender and a receiver, and many of us don’t consider the receiver when we craft our messages. However, there’s another crucial aspect to think – the way the receiver likes to communicate. Using their preferred form of communication will often yield better
Read more >