Most people outside of the media or literary worlds haven’t ever made use of an editor before (although they really should – not that I’m biased or anything…). But let’s say you’ve decided you do want someone to look over what you’ve written – to check that it flows well, that you haven’t left out too
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This is not the blog post I’d planned to write – if I’d taken the advice I give many of my clients, I’d be writing something completely different. I had a brilliant idea for this blog post a couple of days ago, I forgot to write it down, and now it’s gone. So this post is
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Houston, we have a problem – and it’s with the way most companies are running their social media accounts. Because customers are turning to Twitter accounts, in particular, for help – and most of the time that’s the last thing they get. What they get, instead, is an extension of the uselessness of the company’s
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