Blog Archives

Walk A Mile In Their Shoes

The simplest model of communication has a few very basic elements – a sender, a receiver, a message and a medium. And the goal is just as simple – that the message that lands, is identical to the message sent. Like many things, it’s simple, but not easy. And where much written communication fails, is […]

Lose that lexicon of opacity and loquacity

I received an email today from an organisation I’m involved in. It was about an important new project and the aim of the email was to introduce the organisation’s clients to the project . Here’s the first paragraph (with some biographical details changed to protect the guilty): As our strategies begin to take shape, we […]